As Nova Scotia’s life sciences sector has grown and evolved, BioNova has grown along with it, and we felt it was time to reflect that growth.
In the last year we’ve experienced a lot of changes with the implementation of BioNova’s Growth Plan and will continue to see changes as we move towards building a bigger and better ecosystem to grow the life sciences in Nova Scotia.
When we made these changes, we realized that our brand elements didn’t express us quite as well as they used to. It was time for a brand refresh to reflect who we are today and to symbolize our dynamic future.
We will be discussing our next steps and opportunities for growth for BioNova and for the sector at BioPort Atlantic in two weeks time on October 25-26. If you haven’t already registered yet, I encourage you to do so as these are discussions you will not want to miss!
In the upcoming months we have to update all of our collaterals, marketing literature, online presence, etc. with our new logo. We are aware that changing a logo is a process that can involve many steps and takes time. We will do our best to reach out to everyone who uses BioNova’s logo in any marketing materials but please contact our marketing officer, Emma Menchefski for the new logo and guidelines if you plan to update any of these materials in the near future.
All the best,